As we roll into October, it’s time for Estheticians to start thinking about the holidays, specifically Christmas retail and holiday events. If done properly, this can be extremely profitable and lead to an increase in high quality clientele. I want to stress though that obviously, there is not just one way to create a loyal clientele because so much depends upon your location, your talents, your flexibility, your niche. So please just take from this blog whatever fits with your skills, intere...

Let me preface this blog by acknowledging that there are many different kinds of Estheticians, which means this advice will not apply to everyone. Some Estheticians work in resort spas where they are not likely to see the same client more than once and therefore don’t have access to regular repeat clients. Other Estheticians may be working a couple days a week from their home simply because they love the work. These Estheticians will gain some important knowledge from this for sure, however t...

To my fellow Estheticians, I first want to thank you for taking the time to read my recent blog series, The Informed Esthetician. Having read the series, you already know how much misinformation circulates in this industry, especially on social media. Based on that, I have decided to continue with another blog series which will include excerpts from my book, The Heart of Esthetics. Whether you've been licensed for 20 years or 20 days, or you own or manage an esthetics business where licensed ...

 Take care of yourselves and your clients — from the inside out.

Questions to ask before getting Botox or fillers:  

1. What exactly are you injecting? Ask for the brand name, the product name, and the ingredients.
2. Can this be reversed? If not, are you comfortable with it being permanent?
3. What are your credentials? Are you a board-certified dermatologist or plastic surgeon?
4. How many times have you performed this specific procedure?
5. What will you do if something goes wrong? Do you have hyalu
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