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Toggle BOOKS by Diane Buccola BOOKS by Diane Buccola

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PURCHASE The Heart of Esthetics

Creating Loyal Clients & Achieving Financial Success

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Links to purchase The Heart... - last post by src

PURCHASE Estheticians Are a Girl's Best Friend

This book was created as a marketing tool for estheticians to use to educate clients and potential clients about the benefits of professional skin care products and regular visits to an esthetician. Consumers are constantly manipulated by TV and magazine ads, MLM companies and over-the-counter salespeople. If we don't explain to them that Estheticians Are a Girl's Best Friend, who will?

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Estheticians are a Girl... - last post by src

Toggle Inside SpaBizBoard Inside SpaBizBoard

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SpaBizBoard periodically invites vendors inside the private walls of SBB to tell us about their company, products, etc.

This month's VOM is Ellen Kavanagh of Waxperts (Ireland)

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Today's Hot Topic

Are you satisfied with your product line's company rep contacting you by email or telephone only? Or would you prefer they stop by your business occasionally to talk to you in person?

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Toggle What is SpaBizBoard? What is SpaBizBoard?

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Our History

SpaBizBoard was created in 2006 by esthetician and former spa owner Diane Buccola as a message board for estheticians and other spa professionals. In the many years that followed, SBB evolved into a valuable and well-respected resource for the spa industry. Much of the information contained within the walls of SBB is not intended for the general public; therefore in 2007, SBB evolved into a private subscription site.

SpaBizBoard has no interest in being the largest online message board. For that reason, we do not advertise, nor do we sell advertising space on our site. You won't see banners or ads anywhere on SBB. Our goal is simply to fill a much-needed void by providing online access to information and advice that estheticians can trust. We believe that we are only as strong as our weakest link and by mentoring each other, we all will flourish.

SpaBizBoard has three levels of membership (which are explained below) and we have purposely kept the membership fees extremely affordable to ensure that all interested spa professionals have an opportunity to join SBB and learn from the best in the spa biz.

Thanks for your interest in SpaBizBoard.

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What Makes SpaBizBoard Different From Other Message Boards?

I decided early on that unlike other boards, I wanted to limit access only to those who were directly connected with the esthetics and spa business, and I wanted to restrict access from the general public and those who might be selling non-professional and MLM skin care products. Therefore, our registration process is a bit lengthy and it takes a lot of administrative effort, but it has proven to be worth the trouble.

We appreciate that there are lots of message boards whose members dispense free advice and information, but as they say, "You get what you pay for." SBB's membership fee successfully eliminates all but the most committed and qualified estheticians and advisors, which makes for valuable and trustworthy information that you won't find on other message boards.

SBB members are leaders in the spa business. You will recognize names of those who regularly speak at spa trade shows and write articles for trade publications.

Because of our limited access and strict privacy policy, we have attracted skin care companies, consultants, authors, instructors, school owners, spa directors, estheticians, and other leaders in the spa business, who actively participate in our discussions. We know that many skin care companies subscribe to SBB and have specific employees assigned to follow the discussions so they can keep current with what our members are thinking at any given time. Kudos to those vendors who are trying to stay in touch with what is happening in our business! Additionally, we have a private area for estheticians only (no reps, no vendors) where we discuss products and other issues out of the view of others.

The vendors have been especially kind to SBB members by providing special SBB demos at trade shows and special classes and pricing for our members, and we are very grateful to have them on board.

We encourage your participation! There are NO silly questions in this business. There is always somebody ahead of you and also somebody behind you every step of the way on your path to career success, so your input is helpful. However, many of our members only read and do not post at all. Once you are a member of SBB, you can log in anonymously if you prefer.

You can also use SBB for research; we have a search function that is fantastic. Our database goes back to 2006, so you can get lost in our discussion threads for days! Now that we have become a subscription/private board, the big names in the spa business are more comfortable speaking out. As a member of SBB, you will be hanging out with the best of the best in the Esthetics World!

Thanks for checking us out. We are glad you stopped by.

~Diane Buccola

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Toggle REGISTRATION - Spa Professionals ONLY REGISTRATION - Spa Professionals ONLY

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Welcome Estheticians and Spa Professionals!

If you are interested in becoming a member of SpaBizBoard, please read the following:

STEP 1. Click on the "CREATE ACCOUNT" link (top right corner) and follow the instructions to select your preferred membership level and create your user name & password. (No payment is required at this time.)

STEP 2. Within 24 hours, you will receive an email from SpaBizBoard with a link to our online registration form (if you choose "Private Member," you will be required to provide your esthetician license information).

STEP 3. Once your online registration form has been approved, you will receive an email alerting you that your membership has been approved and is active. You will then have one week to log-in to SBB and purchase your preferred membership package. (After one week, your registration will expire and will be automatically deleted.).

QUESTIONS OR PROBLEMS: If you have any questions or problems with this registration process, please submit a post in our forum below entitled "Questions about Registration Procedure." We will be notified immediately and will respond as soon as possible.

Thank you for your interest in SpaBizBoard!

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General - $25/year, open to all spa professionals.
Private - $50/year, open to licensed estheticians only (excluding reps and vendors).

Which one is best for you, and how do you decide?

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The Differences Between The... - last post by src


We created a special membership just for students who are currently enrolled in any esthetics, massage, cosmetology, etc., course. This is a one-time-only 6-month membership (with General Membership privileges) at an affordable $10 fee designed to give you the opportunity to hang out with the pros, ask questions, learn and network. (Proof of enrollment is required.)

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January 26, 2011: We have just upgraded our software which includes changes in our subscription payment process. Please post any questions you may have for SBB Administration and/or let us know about trouble you may be experiencing with our registration and payment procedure. We really need your feedback. Thanks.

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Renewal - last post by src

VENDOR FREE MEMBERSHIP (by invitation only)

Vendors who are sponsored by a current SBB member may be entitled to a FREE 3-month General membership. If interested, please contact the SBB member directly and they will forward the request to SBB Administration. (When registering, please choose a screen name that will easily identify your company to the SBB members.)

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Spa Dreaming

by Diane Buccola (owner of SpaBizBoard.com) for Les Nouvelles Esthetique magazine

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Dare To Inspire

by Diane Buccola (owner of SpaBizBoard.com) for Dermascope magazine

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‘men•tor:  A trusted counse... - last post by src

Toggle HappyEsthetician HappyEsthetician

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The Heart of Esthetics: Creating Loyal Clients & Achieving Financial Success

If you have been in this business for at least a year and are still looking for ways to bring in new clients, something is definitely wrong! So before you spend thousands of dollars on "spa consultants" or continue with the same old marketing suggestions (that obviously aren't working), read this inexpensive book that will literally redirect and revitalize your esthetics business.

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Estheticians Are a Girl's Best Friend (booklet)

An inexpensive and easy marketing tool for estheticians! It does the work for you. All you have to do it get this booklet in the hands of potential clients and the general public. Place in your waiting room, fitness club, hair salons, Starbucks, church, etc. Wherever men and women gather, this book should be there!

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E-Articles for Estheticians

Quick, easy and inexpensive tutorials.

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Esthetician & Spa tee-shirts

Tee-shirts and caps are great conversation starters, so wear them anywhere potential clients might be! Give pillows or mugs as client gifts. An easy and affordable way to promote yourself...with no effort!

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Toggle SPA BUSINESS EDUCATION (public forum) SPA BUSINESS EDUCATION (public forum)

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Advanced Education for Estheticians - Online

COMING SOON: Everything you wish you would have learned in esthetics school!

Video tutorials presented by experts in their respective fields on topics including: Business, marketing, sales, legislation, start-up, advanced esthetic treatments, techniques and equipment, peels, lashes, makeup, sugaring, waxing, and much more. We are going to cover it all! (Available to licensed estheticians only.)

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Educational Opportunities

Classes, seminars, webinars, etc.

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Attention all Acne Summit P... - last post by llcoolsey

Are All Esthetics Credentials Created Equal?

Comparison of CIDESCO, ITEC and NCEA Certified

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Are All Esthetic Credential... - last post by src

SpaBizBoard articles

Links to trade magazine articles written by members of SpaBizBoard

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How Estheticians and Physic... - last post by src

Toggle NCEA (public forum) NCEA (public forum)

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NCEA (National Coalition of Estheticians, Manufacturers/Distributors & Associations)

The coalition is a group of active skin care associations, companies, estheticians and other individuals, who have united to establish standards and best practices, and provide political representation for our profession to state legislators and licensing boards.

NCEA is protecting your right to practice by...

• Addressing current issues that impact your income
• Developing professional and educational guidelines
• Representing your interests at the state regulatory level
• Strengthening your voice in the industry

Sign up for the NCEA free newsletter.
Become a member.
Become NCEA certified! (We did!!!)

Please visit the NCEA Website for more info:

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NCEA Esthetician Scholarshi... - last post by src

Toggle ESTHETICIAN LOCATOR (public forum) ESTHETICIAN LOCATOR (public forum)

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Find an Esthetician or Spa in Your Area

This forum has been created to assist the public in finding a licensed professional esthetician in your area. Please click on your state and peruse the various listings for your area.

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Fremont CA? - last post by src

Toggle SKIN CARE (public forum) SKIN CARE (public forum)

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American Cancer Society - Look Good Feel Better program (public forum)

This wonderful program desperately needs esthetician, cosmetologist and general volunteers. Please follow the link to the LGFB website and learn about this great program that helps women (and men) who are going through chemotherapy.

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Why are Facials Important?

Why Should I Have Professional Facials by a Licensed Esthetician?

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Why Are Facials Important - last post by src

What About Sunscreen?

Do I need it Daily? What about spf?

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Personal Care Products Coun... - last post by src

What about Melanoma?

The ABC's of Melanoma

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Is a mole benign or cancerous? - last post by src

You Need to Know

Important information for consumers.

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Read about NeriumAD's t... - last post by src

Toggle LEGISLATION (public forum) LEGISLATION (public forum)

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CA AB1153 - Master Esthetician license

Updates regarding the proposed California Master Esthetician license bill

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8-21-14 Announcement from A... - last post by src

Washington State - Master Esthetician

Master Esthetician endorsement deadline to apply expires January 15, 2015

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Washington State - Master E... - last post by src

CA AB 1147 - Massage Therapy Act

Assembly Bill 1147 - CMT training and licensing

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California - Massage Therap... - last post by src

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